Monday, 16 August 2010

The 'Moving Image' Industry | North West | Mark Mason

 I dont know if this is one person or if its a company, it says their a company but the name of the 'company' is a persons name so i'm a bit confused but i like what they do.
The company appealed to me because they specialize in classical 2D animation and flash animation, and to keep up to date, they mix their love for 2D animation to live action and also 3D work.

The company is based in Clitheroe which is just above use (manchester) in the northwest.

They have done work on a few children shows...

>Angelmouse - they were asked by a company called Silver Fox Films to do work on this cartoon. Mark Manson contributed these things...Story Boards...Animation Direction...Layouts...Animtion Design Keys (think that's the key frames, then some other company dose the inbetweens) and also Voice Overs.
They also did the art work for he followup books that came out for the cartoon.

>William's Wish Wellingtons - Mark Manson's was asked to do the inbetweens and line testings on the first series of the show. With the success of the first series, Mark Manson was asked to produce...Character Design...Layouts...Story Boards...Animation Direction...Inbetweens...animation and more

>Jumping Jupiter - Developed and made by the Mark Manson company, Jumping Jupiter is a pre-school cartoon series which they say isn't patronizing towards the target audience. Its looks really nice, and the style is nice and unique and stands out above things you might normally see.
Here's the style of Jumping Jupiter...

As well as the above, they also did storyboards for the cgi series of Magic Roundabout and also animation and storyboards for Snailsbury Tales 

Lastly I want to talk about their illustration and character design work. As well as doing loads of animation for television shows, they also do alot of character designs for companies who want a character to promote their product or a company who wants characters designed for a book.

This is what they believe about character designs...

>Cartoon characters are instantly recognisable.
>Cartoon characters increase brand awareness.
>The design of a cartoon character can be easily targetted, let's say, a particular age group.
>Huge potential for humour - a primary method of communicating ideas.
>In comparison with the use of an actor, cartoon characters never age, have super-human abilities and will never demand a pay rise!

Here's some of their designs... 

I really like this company, there doing 2D animation which i really take an interest in and also character design which i love and they don't keep to a certain style (which is shown by the pictures above). As well as this, there making their own shows like the Jumping Jupiter series whilst also working on other companies projects which they get commissioned to do.



One thing which puzzeled me about this company was it's name. I thought, at first, that this place was just a freelance worker (because the name of the company is a name) but then it says on the website "Mark Mason Animation is a British Cartoon Animation company" which lead me to believe that, like walt disney, its named after the person who founded the company.

I e-mailed them about this question because I was interested in their work and liked what they were doing. I also thought that seems as though we have to find some one in future to take portfolios to this would be a good place for me.

Well. Mark Mason got back to me with this to say...

"Over the years I’ve been a limited company and an individual, employing freelancers as and when the need arises.
Currently you can class me as a freelance animator."

I was hoping to find out Mark Mason was an animation company who employed animators , but ow well.

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